• HaroldHecuba: Mike Mussina is EASTERN EUROPEAN, not Italian....

In what continues to be a common pattern where Major League Baseball is divorced from reality – not to mention shutting out fans, it has asked Apple to remove all content created by the league’s Advance Media arm.mlbradio.jpg

From AppleInsider

The Internet arm of Major League Baseball has pulled podcast clips of its games from Apple Computer Inc.’s iTunes Store, in a move to exercise greater control over how its games are presented online, reports the Wall Street Journal.

Bob Bowman, chief executive of Major League Baseball Advance Media, told the Journal that Apple declined to give its podcasts better visibility on the site when the league asked for it. It’s reported that Apple does not accept monetary offers for improved placement.

Bowman also said Apple wouldn’t give the league a say in where promotions for its podcasts would appear on iTunes, leading to situations in which the league’s content was adjacent to podcasts by individual baseball fans.

Not that many people cared for MLB Radio Daily or Radio Rewind; but Selig and Bowman should take note of what the top sports podcasts are right this instant – almost all come from ESPN. Why wouldn’t the boys from Bristol have a problem with their suff freely distributed all over the iTunes Store, beating out low quality indy baseball podcasts?

Because they probably realize that ads within podcasts is the sure way to cover their production costs (although it’s true that almost all of ESPN’s content was already produced for Radio and TV; any internet dissemination is better than having it archived where no one can reach it).

MLB Radio is solely produced by the league; by pulling its podcasts from iTunes, they’re going to experience a drop in susbscriptions and downloads. Do they trust that people will go the extra click just to listen to Vinny Miccuci’s whiny-ass voice?

Leave a Reply

Marketplace

    Subscribe via email

    Enter your email address:

    Archives

What's Popular

Featured posts

220px-Bbwaa_logo_web

December 5, 2011

Will anybody get elected to the Hall of Fame this year?

Last week, we asked you to vote for who you would like to see enshrined in baseball’s Hall of Fame. The verdict? If it were up to UmpBump readers, nobody would make it in. The leading vote getter (so far) is Jeff Bagwell, who has 60% support. Of course, in the real voting, players need […]

January 5, 2011

Annual UmpBump Hall of Fame Balloting: 2011 Edition

In what has become an annual tradition, we here at UmpBump cast our ballots for the Hall of Fame on the eve of the announcements of the voting for the real Hall of Fame. Voters can vote for anyone ever who has been retired from baseball for at least five years and is not already […]

According to the internet, "The Little Napoleon" John McGraw was the greatest manager of all time.

October 19, 2010

Crowdsourcing the Greats: The Top 10 Managers of All Time

Now that we’ve looked at every position on the diamond, as well as relief pitchers, we are nearing the end of our “Crowdsourcing the Greats” series. But before we finish, let’s turn one more time to the internet hoi polloi for answers on who the greatest baseball manager of all time was. As usual, we […]